Marketing strategies are constantly changing, and therefore search engine optimization is more important than ever in the current world. It is projected that there will be over 3.2 billion internet users by 2025; thus, having a good SEO plan will be crucial for those organizations that wish to succeed online.
This blog features an SEO checklist to follow before launching a new website next year. Adhering to this advice will assist you in positioning your site for success alongside other competitive sites once it is live.
Complete Pre-Launch SEO Checklist:
Search engine optimization, or SEO, is especially important during a site’s pre-launch phase. This is when you are not bothered about traffic and conversion but purely about the technical SEO factors to be implemented.
The idea should be to optimize the site design, the features on the site, and the external factors so that your site gets ranked for the relevant keywords from day one. If you do this effectively, there will be less need for major revisions in the future and increased efficiency. Here is the list of the Complete pre-launch SEO checklists that providers of SEO services in Dubai must consider for additional information you can reach out to Three Angle Marketing representatives.
Domain & Hosting Setup:
Deciding on the appropriate domain and web host service provider is the foundational step that defines other features, including site speed and SEO. We assist clients in choosing a user-friendly domain name with relevant keywords, establishing secure and fast web hosting, and ensuring DNS and other settings.
Technical SEO:
Our SEO expert in Dubai utilizes all the technical SEO optimizations such as XML sitemaps, and robots. Txt file for directing crawling, 301 redirects for any change in URLs, canonical tags for preventing duplicate content, and structured markup for enhancing search snippets, among others. These optimizations allow your site to be more SEO compliant and easier for search engines to crawl and index.
URL Structure:
A clear and logical URL structure also incorporates keyword-rich paths in the paths which not only increases usability for the user and for the search engines but also simplifies the navigation through the site. In this way, our SEO consultant Dubai, ensures that all the site URLs are well formatted with appropriate keywords used while at the same time avoiding long and complicated URLs.
On-Page SEO:
On-site SEO is important for search engine ranking and also for enhancing the usability of a website that why’s our SEO company Dubai puts a special focus on it. Our on-page services range from researching keywords that should be used in the content, title tags and meta description, headings, and subheadings, and formatting the text and images/multimedia, to using keywords appropriately.
Mobile Optimization:
As most of the web usage is shifting towards mobile, it is crucial to have a mobile-friendly website. At the initial stage of designing, we ensure your site text, images, buttons, and forms are ‘mobile-friendly’ and can be easily navigated. Other components of web vitals, for instance, page speed are also observed and optimized in a manner that is core.
Page Speed & Performance:
Both speed and time to the first byte are the most significant ranking factors for SEO and UX. We perform the site speed test on different devices and connections. If further optimization is required then we can reduce image size, allow browser caching, reduce the number of redirections, or fix up the issues highlighted by Page Speed Insights for better speed.
Internal Linking:
When the internal linking is done well such that the pages link to other content naturally, it will increase both the human navigation and the search crawler’s ability to index the important pages. We perform contextual internal linking, where links between the contents of a site are created, anchors, that describe the target page, and linking optimization, linking the pillars and other significant pages.
Image Optimization:
It is imperative to name all images and provide alt-text for SEO and search engine optimization. Resizing images for faster loading and compressing all images to the formats required is something we also ensure is well done. Images are also stored on-site to minimize what is known as ‘content theft’ through ‘image leakage’ to other websites.
Schema Markup:
Schema markup is crucial in enhancing the visibility and formatting of search results by offering extra information about a given page to search engines. We apply useful schemas such as breadcrumb navigation, events, products, reviews, FAQs, videos, and others through JSON-LD scripts.
Analytics & Tracking:
Website analytics are very useful in tracking performance and achieving an understanding of areas to improve and enhance content and strategies. Before launch, we ensure that Google Analytics is integrated and other important metrics such as rank tracking or lead tracking integration are effective in getting a complete picture of the site performance.
Social Media Integration:
Apart from the fact that it helps in getting traffic from social media, it is also useful in informing the search engine that the site is being updated with fresh and active content. Website is connected to similar social profiles, networking content included; meta tags should be included in online shares.
Security & Backups:
Proper security helps to avoid such problems as hacked sites that can completely destroy SEO. Some of these features are SSL encryption for data transfer, password protection, best-in-class anti-virus programs, traffic filtering, and file/database backup for site security and quick recovery purposes.
Testing & QA:
All sites across devices and browsers should be tested on major functionality, links, forms, and Search Engine Optimization factors before the launch. In Three Angle Marketing, we have standard operating procedures for testing and quality control checklists incorporated into the launch process to ensure that everything is noticed.
Allow Three Angle Marketing to Be Your Solution for All the Little Things
While this checklist can be applied individually for a website launch, it is advisable to work with a digital marketing agency, such as Three Angle Marketing to ensure all essential SEO’s are met the first time. Our comprehensive services include:
Web Development:
We begin with a modern, mobile responsive website tailored for your ideal customers, which is the starting point for all our other services. Our highly proficient web developers design distinctive websites that are efficient in terms of technology, design, and sound internet marketing strategy.
Branding:
We assist in providing your brand with a concise purpose, tone, and distinctive proposition that is easily conveyed through visuals and language and supported by an engaging narrative that appeals to the emotional aspect of your clients.
Lead Generation:
TAM uses researched and effective lead generation techniques including SEO, content marketing, email or social campaigns to capture customers’ attention and generate SL E Leads to expand your organization.
SEO:
By implementing SEO standards and guidelines, it is possible to enhance your visibility and ranking and ensure that the customers looking for your products and services can easily locate them.
Social Media Marketing:
Whether you want to increase social presence, promote awareness, engage with customers, or advertise specific products, we can assist in achieving your goals through growing reputation, traffic, connections, and more across many of the largest social networks.
Video Production:
Research evidence reveals that users today are receptive and engage with high-quality video content in industries. We create eye-catching videos ranging from commercials to instructional videos that capture the attention of your audience and compel them to act.
Final Verdict:
Before the launch of your new website, partner with Three Angle Marketing, your Virtual Chief Marketing Officer for SEO services in Dubai to position it for visibility, and traffic growth and to meet business objectives through our tailor-made strategic marketing services. Come to Three Angle Marketing today or visit our website at www.threeanglemarketing.com to get a quote on any of our digital marketing services that you are interested in.
