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long Tail Keywords Research

Long-Tail Keywords: Everything You Need to Know

It is worth noting that SEO is not a static practice and using of long-tail keywords is now one of the most effective methods of optimizing websites. This is because as an SEO agency in Dubai, Three Angle Marketing ensures that it adopts new SEO trends as well as strategies to ensure its client-based companies obtain high rankings within search engines. Here we will learn what long-tail keywords are, why they matter for SEO in 2025, and how you can use long-tail keywords for SEO.

Long-tail SEO is a highly effective strategy in the contemporary world and every SEO Company in Dubai as well as digital marketers would wish to know how business owners apply it in the future year to achieve better results. Before getting to know where you can apply this strategy, Let’s get a brief idea about it to achieve a better understanding. 

What Are Long-Tail Keywords?

Long-tail keywords are more specific and often multi-words than basic keywords such as ‘SEO services’, instead, long-tail keywords are like, ‘SEO services Dubai for small businesses. They have less monthly search volume compared to the individual words but are much less competitive. It is a way of being able to tap into long-tail keywords where the combined volume is likely high but you can defy the odds and rank within the niches.

Benefits of Long-Tail Keywords:

If you are running a professional SEO consultant Dubai company or are curious why you should invest your money and energy in long-tail keywords then first you need to understand what you can gain from it. Let’s discuss some of the main reasons to focus your SEO efforts on long-tail keyword targeting.   

Increased Conversion Rates:

The traffic is more likely to be qualified and can convert better. For instance, an SEO agency in Dubai that is providing services to small businesses in Dubai will relate much closer with the “SEO services for small business in Dubai” rather than the general “SEO services”. 

Easy to Target:

Because they are less competitive than short-tailed keywords, with just right on-page optimization and quality backlinks you would be on top of the search engines. For instance, “SEO consultant Dubai for accounting firms” will be far much easier to beat existing experts in the niche compared to “SEO consultant Dubai”.

Diversify Your Keywords: 

Assembling specific long-tail keyword options permits you to increase your total share of voice and target more audiences in no time. For instance; targeting ‘SEO experts for law firms in Dubai’, ‘SEO company for retailers in Dubai’, and so on.

Look at Amalgamated Searches:

Long-tail searches often imply new sub-niches that you don’t cover, opening up new potential markets.

The opportunity is massive because more than 50% of global Internet traffic goes to Google when people are looking for specifics. Market studies also reveal that nearly 20% of all clicks are attributed to the first-ranked link and below 10% are allocated to the second-ranked link, emphasizing the effectiveness of ranking higher than the competition for the long-tails, particularly for local niches.

How Should you integrate long-tail keywords into your SEO strategy? 

If you want to integrate long-tails into your SEO strategy then here is a step-by-step blueprint to do it effectively.

Identify Seed Keywords:

Begin by having at least three to five core terms corresponding to your products/services. These will be the basis for your long-tail keyword search strings such as ‘SEO agency Dubai’.

Expand Into Long-Tail Variations:

For instance, when executing research on your seed keywords, you can use tools such as SEMrush, Ahrefs, and Google Keyword Planner. For instance, “boutique SEO agency Dubai”, and an “SEO company Dubai for SMEs”, among others.

Explore More Keywords + Competition:

Filter options with only keyword variations based on total searches, niche relevance, and the domain authority of currently ranking results. Eliminate the keywords to a list of about 50 to 100 keywords that provide the most favorable balance of volume and competitiveness.

Optimize Pages + Content:

If you have separate pages that are not part of your site’s main menu, create landing pages for each long-tail phrase If you have a group of synonyms, create a group of related pages and optimize them for content. Optimize your content by making sure the exact long-tail keyword is used in the first hundred words possible while writing reads naturally.

Link Building: 

Establish links from other niche sites by developing fresh and thoughtful content tangible resources concerning the particular long-tail keywords. Look for, outreach to, and seek partnerships, guest posts, and roundups in your niche.

Monitor + Iterate:

Monitor the rankings of long-tail keywords and traffic from Google Analytics. Concentrate existing efforts on better-performing ones while avoiding or trimming underperformers and incorporating previously unused promising long-tail terms or phrases derived from recent searches. 

TAM Long Tail Pro Secrets That Every Great Marketer Should Know: 

If you want to further optimize your approach then here are some best approaches that TAM experts apply and you need to leverage for better outcomes.

  • Conduct searches across Google Autocomplete, YouTube Suggestions, and sites: to find more relevant long-tail niches.
  • It’s important to ensure that your long-tail keywords are not forced into anything but are well-incorporated into things like blogs, case studies, and even video transcripts.
  • Add geo-modifiers associated with local areas such as area codes or the names of the Emirate since it is established that ~90% of UAE searches are location-specific according to Digital Marketing agencies. For instance, use phrases like “SEO expert in Dubai” instead of the simpler “SEO expert”.
  • Develop an intuitive and robust categorization system including the long tails in the category, tag, and site map structures. Auto-suggest on-site search also denotes buyer keywords.
  • Plus, don’t ignore mobile users while implementing these strategies because there are more than 20.96 million active mobile users in the UAE.  

Final Thoughts:

At TAM, we also have our complete SEO agency Dubai Solutions that advance every facet of your online identity, such as site velocity, nearby look, and many more.

Leave all the work to Three Angle Marketing while your team concentrates on what is more important to your organization based in Dubai.

Long-tail SEO is a marketing concept that has been around for some time, but how do you get started? 

From our data, it is clear that utilization of long-tail keywords offers the biggest SEO potential for brands in 2025 and beyond. This strategy is well in tune with Google’s recent shift in approach to depth and relevance of contents in sites being indexed.

For more information about how you can create powerful, revenue-generating long-tail SEO initiatives at Three Angle Marketing for your business this year, just contact our team

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TAM

We at Three Angle Marketing are a group of individuals dedicated to providing creative and unique digital marketing solutions to brands based in the UAE. We also use conceptualization, insights, and strategy for digital marketing initiatives for both consumers and businesses. We’ve rapidly grown to a full team of extremely talented performance marketers and website developers with decades of accumulated experience.